Official Selection Bead Mountain Commercial Work: Craft: Direction

CLIENT/BRANDSPOTIFY

PRODUCTION COMPANYBELIEVE MEDIA

DIRECTOR(S)FLORIA SIGISMONDI

PRODUCER(S)LIZ SILVER

AGENCYSPOTIFY IN-HOUSE CREATIVE TEAM

DOPPAU MUÑOZ

INSTAGRAM TAG @FLORIASIGISMONDI @BELIEVEMEDIA

SHORT SYNOPSIS SPOTIFY WRAPPED HAS BECOME A CULTURAL MAINSTAY WITH VIRAL IMPACT. TAKING CUES DIRECTLY FROM THE LYRICS OF 2023'S TOP GLOBAL ARTIST, THE SPOT PULSATES THROUGH THE PHANTASMAGORIA OF THE LYRICAL REPERTOIRE. THE DIRECTION BRINGS THEM TO LIFE VIA CHARACTERS WITH A MODERN AND SURREAL EDGE, AFTER WHICH THE AUDIENCE ZOOMS OUT TO TAKE IN THE BIG PICTURE, A STUNNING TABLEAU VIVANT ON TOP OF A LUSH, LAVENDER MOUNTAIN.